Digitale Solutions – Relaunch of the digital Ecosystem

Gutex is a forward-thinking company that has been producing innovative and sustainable insulation solutions for over 90 years. However, their previous digital presence was outdated and did not accurately reflect the company's values and products. To remain competitive, Gutex recognized the need for a complete digital transformation that would allow them to better connect with their customers and showcase their environmentally friendly product range.

To address Gutex's digital needs, we created a modern and user-friendly website and online shop based on the NEOS CMS Shopware platform. Our solution was optimized for search engines and mobile devices to ensure easy customer access. We integrated an API into Gutex's PIM system and Salesforce CRM to provide real-time data updates and streamline the order fulfillment process.

Our B2B shop offers customers a seamless product experience, allowing them to easily request customized insulation materials tailored to their specific requirements. Thanks to our solution, Gutex has been able to operate more efficiently, reduce manual work, and enable the sales team to focus on providing excellent customer service.

This digital transformation project has led to a more efficient and streamlined business process for Gutex. Thanks to the new website and shop, the sales team has been able to dedicate more time to providing excellent customer service, while the real-time updates and automations via APIs have reduced the need for manual work. In addition, Gutex has been able to establish a better connection with its customers and stakeholders through its new online presence, resulting in increased visibility and growth opportunities.

Overall, our collaboration with Gutex has enabled them to operate more efficiently in the digital landscape, build a stronger connection with their customers, and grow their business. We are proud to have played a role in this successful digital transformation.